Whether you are just learning the ropes of digital marketing or are an expert in running a marketing campaign, you need to keep one thing in mind – digital marketing is instrumental for business success. On the other hand, if you are relying on buzzwords which can create a vicious circle where you and your team keep making the same mistake over and over again, you are destined to face failure. In other words, marketing can make or break your business.
After 5 years of experience in the digital marketing industry, I have come to realize that companies tend to make the same mistakes regardless of the size of the project and stages of team development. Here is the list of the most common mistakes you need to avoid if you want your team to run a successful marketing campaign.